A guest looks up where to eat on their phone. They check photos, reviews, the mood and the hours in Google Maps, and they book a table with whoever looks confident and does not make them call. A restaurant website from Lokal360 sorts that out for you: menu and directions map, a 360 tour for restaurants of the interior, a Google Business Profile in the Top 3, commission-free reservations, a QR menu and a 24/7 AI chatbot. Six services in one place, one person runs the project, no agency, no Restaumatic, no commission on reservations. Masala case: 25,000 views in 2 months.
6 services for restaurants
A restaurant doesn't buy a website. It buys reservations, views in Maps, the mood before dinner, fewer calls after hours. Each of the six Lokal360 services brings a specific value to a restaurant, pick the one that solves your biggest problem first.
A Business Card or Company site with a dish gallery, PDF menu, Google map and reservation form. Very fast loading on a phone.
For a restaurant this means: the guest searches on their phone on the way to the venue, the site has to open in 1 second.
Websites → 360° tour · recommended890-2 990 PLN. Professional 360° shoot + post-production. The tour is published on Maps + embedded on the website.
For a restaurant this means: the guest sees the atmosphere before booking, crucial for anniversaries, dates, business dinners. Masala case: 25,000 views in 2 months.
360° tours → Google Business ProfileProfile setup (490 PLN) + subscription 299 PLN/mo. Posts, replies to reviews, monitoring of map rankings.
For a restaurant this means: 75% of customers find a restaurant in Maps, not through Google. Position 1-3 = 80% of clicks.
Google Business Profile → Reservation systemYour own system from 5 999 PLN setup + 149 PLN/mo care. Online payments (BLIK / Stripe), deposits for banquets, table calendar.
For a restaurant this means: instead of Restaumatic at 150 PLN/mo + 5-8% commission, your own system, your branding, 0% commission.
Reservation system → QR LokalQR Menu (390 PLN), the guest scans the code and the menu opens on their phone. QR Reviews (290 PLN), guides the guest to leave a Google review after the meal.
For a restaurant this means: the menu is always up to date (change a price once, it works everywhere) + 3-5x more Google reviews.
QR Lokal → AI chatbotAI chatbot (1 490 PLN setup + 99 PLN/mo + usage). Answers questions (hours, parking, vegan dishes), takes reservations 24/7.
For a restaurant this means: 30-40% of reservations come in outside the venue's working hours, the chatbot catches them before the guest goes to a competitor.
AI chatbot →Flagship system
Restaumatic and MojStolik charge a monthly subscription plus a 5-8% commission on every online reservation, and they show „similar venues nearby” right under your menu. Your own System Standard is the same table booking, only without a platform commission and without the competition pushed next to your offer.
Your branding, your table calendar, zero „similar venues” under the offer. One system instead of a subscription plus a portal commission.
Stop handing over commission
Restaumatic 150 PLN/mo plus a 5-8% commission, MojStolik similar. At 30+ online reservations a month your own system pays off in around 18 months, and after that the portal commission stays with you.
Payments go through the client account (Przelewy24 or Stripe), where you are the merchant. Lokal360 does not intermediate payments and takes no commission on reservations, it only integrates the gateway with the system.
360° tour live
An original ramen bar in Elektrownia Powiśle (★4.6, 263 Google reviews). Click play, look around, see the bar and the tables. This is exactly how guests view a restaurant in Google Maps before they decide to come. We'll show your venue to the same standard.
Projects · industry
The standard you'll get is visible in the public portfolio: real 360° tours for restaurants, cafes and bars, with profile view counts and delivery times you can check in Google Maps. Specific venues and specific numbers, not vague claims.
25,000profile views in 2 months
A 360° tour of an Indian restaurant in Wroclaw. 25,000 Google profile views in the first 2 months, a cost of around 6 groszy per view, without a single grosz spent on ads.
See the project →10,000views in 2 months
A Mini tour of 5 panoramas of an atmospheric Spanish restaurant in Kazimierz, one of the most recognizable tapas bars in Krakow. 10,000 views in the first 2 months.
See the project →24hfrom shoot to publication
A specialty coffee shop in Praga-Północ. A 3D scanner, up to 20 panoramas, a 30-minute session without closing the venue, published on the Google profile the next day. Embed added to proceskawki.pl.
See the project →Typical set
The most common combination among new restaurant clients: a Business Card site + a 360° interior tour + Google Business Profile setup + a monthly subscription. Specific numbers, a specific bill.
Typical starter set for a restaurant
Business Card site
menu, gallery, map, reviews, reservation form · lightning-fast loading · 5 days
360° Mini tour
3 interior panoramas · published on Google Maps · embedded on the site · 48h
Google Business Profile setup
categories, attributes, hours, 20 photos · verification · 7 days
Google Business Profile subscription
posts, review monitoring, photos · optional · can start from month 4
Industry FAQ
Six concerns most common in the hospitality industry, from map rankings to comparisons with platforms like Booking, Pyszne or Restaumatic. Each with a specific answer.
„Does a 360° tour affect my ranking in Google Maps?”
Yes, but indirectly. Google does not treat the tour itself as a direct reason for a higher position, but a profile with a tour gets 2-3x more views. More people view it and click, and that lifts your position in local results. Masala Wroclaw case: 25,000 views in 2 months after the tour was published. Details: virtual tours.
„I have Booking.com / Pyszne, why do I need my own website?”
Booking and Pyszne take your customers and charge a 12-30% commission. The customer sees your restaurant next to 30 others and picks the cheaper or closer one. Your own website + Google Maps means reservations come straight to you, 0% commission, your relationship with the customer. Strategy: stay on Booking/Pyszne for reach, but collect reservations through your own website. Reservation system →
„How much does a QR menu on the tables cost?”
QR Menu is 390 PLN one-time (a menu page + 10 QR stickers + graphic design). You change the menu in the panel, and the code always leads to the current version, with no need to replace the stickers. The full QR set (menu + reviews + social media) is 790 PLN. Details: QR Lokal.
„Do I need my own website if I have a profile on Pyszne and Glovo?”
Yes, for three reasons. (1) Pyszne/Glovo take a 25-30% commission on every order. (2) A customer searching for you on Google lands first on your website, not on a profile in a food app. (3) Pyszne does not let you show your Google reviews, the tour, or a seasonal menu. The website is your home base, the food apps are just an extra sales channel.
„I have 30 tables, am I too small for my own reservation system?”
The break-even point is ~30 online reservations a month. Below that, stay with Restaumatic or a contact form. Above it, your own system pays off in 18 months (5 999 PLN setup + 149 PLN/mo care vs 150 PLN/mo Restaumatic + 5-8% commission). If you have doubts, start with the website + tour + Google Business Profile package, and add the system in year 2.
„Restaumatic works for me, why should I switch?”
Restaumatic works, but (1) it shows the competition next to your menu (the "Similar venues nearby" section), (2) it takes a 5-8% commission on online reservations, (3) your brand disappears under their logo. Your own system does not push the competition, has 0% commission and shows your logo. Do not switch on principle, switch when the numbers add up (30+ online reservations/mo). Full comparison: Lokal360 vs Restaumatic.
Online payments
You can accept deposits and full payments straight on your site. The operator account is yours, money goes directly to you, I only do the integration. I am not a party to the transaction and I do not hold your funds.
You open an operator account
Przelewy24 or Stripe, in your company name. Zero subscription, you pay only a percentage per transaction.
I plug it into the site
BLIK, cards and instant transfers at checkout on your site. The guest pays in seconds, without a detour to an external service with commission.
Money lands with you
Straight from the operator to your bank account. No middleman, no booking platform commission.
Przelewy24default for PL
Stripecards and abroad
Why it's worth it: Booking takes 15-18% of every reservation, Booksy charges a monthly subscription. A payment gateway takes about 1.2-1.5% per transaction and nothing more. On a PLN 600 payment that is the difference between over PLN 100 going to the platform and about PLN 8 in operator fees. The rest stays with you.
You are the seller, so the terms, returns and GDPR are on your side. I help complete them during implementation.
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Free restaurant audit in 24h
Leave your industry, number of tables and a phone number. Within 24h you'll get a package proposal (website + tour + Google Business Profile + possibly a reservation system) with a specific price and delivery time.
Real hospitality projects
Lokal360 has 150+ completed 360° tours in the portfolio. Four real projects from the hospitality industry, with view counts and turnaround times you can check in Google Maps.
Masala, Wroclaw (Indian cuisine). The 360° tour gathered 25,000 Google profile views in the first 2 months, a cost of around 6 groszy per view, without a single grosz spent on ads. See the full case study.
Proces Kawki, Warsaw Praga-Północ (specialty coffee). The express package: a 3D scanner, up to 20 panoramas, a 30-minute session without closing the venue, published on the Google profile the next day. Price 999 PLN net, embed code additionally added to proceskawki.pl. See the full case study.
YOI Ramen, Warsaw Powiśle (ramen bar). An original ramen bar in Elektrownia Powiśle, a Google profile rated 4.6 out of 5.0 with 263 reviews. An Express 24h tour as a quick addition to the visual set, live on the profile within 22 hours of the session ending. See the full case study.
Volver, Krakow Kazimierz (tapas bar). A Mini tour of 5 panoramas of an atmospheric Spanish restaurant in Kazimierz, one of the most recognizable tapas bars in Krakow. 10,000 views in the first 2 months, the tour reaches searches by tourists planning a visit from another country.
What I avoid
After delivery
Week 1: Google starts indexing the restaurant site. I check Google Search Console, approve the sitemap, publish the 360° tour on your profile. First appearances in search for branded queries (restaurant name plus city, district).
Month 1: Google shows the site for branded queries. The 360° tour appears on the Google Maps profile. The first 50-100 profile views a day. The first direct orders through the module on the site.
Month 3: Google has ranking signals. An appearance in the top 3 on Google Maps for "restaurant plus district", "cuisine X plus city" queries. 200-500 profile views a day. Weekend reservations grow by around 25-35%.
Month 6: Stable top 10 positions for niche queries ("Indian cuisine Wroclaw", "breakfast bistro Kazimierz"). The 360° tour generates 30-40% more clicks to the profile. The average platform commission drops (some guests order direct).
What happens next? The Care package (149 PLN per month) keeps the site fast and secure. Menu and dish photo updates with every change of the card (usually 2-3 times a year). New subpages for seasonal menus or events (Valentine's, company Christmas dinner) as the business grows.
Lokal360 assistant
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